Toto Wolff Set to Divest Shareholding Valuing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Toto Wolff has guided Mercedes to historic achievements in F1

Toto Wolff is engaged in advanced talks to sell a portion of his ownership stake in the Mercedes Formula 1 team.

This transaction values Mercedes at £4.6 billion – a record for a Formula 1 squad – following McLaren was appraised at £3.5bn in an adjustment to ownership structure in September.

Wolff, who holds one-third of the Mercedes F1 operation, plans to divest a stake approximately 5%.

The 53-year-old will remain as team boss and CEO if the sale goes through.

Shareholder Structure

Remaining partners in the team are Mercedes and chemicals giant Ineos, who both hold one-third of the company.

An official representative stated: "We are providing no official statement on the matter. The governance of Mercedes F1 stays unaltered, and each shareholder are fully committed to continued achievements of the brand in Formula One."

Financial Growth

The deal signifies a significant increase in worth of Mercedes F1 after Ineos acquired its stake for £208m in 2022.

This surge reflects the growth in valuations of F1 teams recently as a consequence of the growing popularity of the sport around the world.

This was also seen in the box-office performance of the F1 movie featuring Hollywood star Brad Pitt, which was released last summer and earned more than $630 million (£458 million) at cinemas worldwide.

It is the actor's top-grossing film and the highest-earning sports film to date.

Present Performance

Mercedes are runner-up in the constructors' championship, behind McLaren Racing, with three races left in the current championship.

Their lead driver British driver George Russell has won two of the 21 races so far and is in fourth place in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

Mercedes won a unprecedented eight straight constructors' championships and seven drivers' titles, six won by Lewis Hamilton and one for Nico Rosberg, from 2014 to 2021.

John Townsend
John Townsend

A tech journalist and digital strategist with over a decade of experience covering emerging technologies and their impact on business and society.